Internet Marketing Research



Internet Marketing Research

Internet marketing research is a method of promoting a product where before the main product is produced, a careful examination of the market place is undertaken

This research could take in a number of forms. For example questionaires, online polls, trial pay per click campaigns, forum posts etc could be undertaken to see their results

Testing Out The Market Before Product Development

As a general point it is always a good idea to “test out the water” first before launching a product or program, whether online or offline. Most companies in the offline world, undertake extensive research before putting together a program to produce a product. The starting point is to ask the question - is there a market for the product, and what kind of price are people prepared to pay for the item in question, and in what volumes. From this data it is possible to calculate whether our intended product or program will be successful or not

The Do It Anyway And See What Happens Method

Of course it is possible to just go ahead anyway and see what happens. The internet is a huge market place, and the costs of setting up a website or launching an online membership facility are so low, that it might be the case of the more the merrier i.e. just launch lots of websites and one of them is bound to be successful. This is a possible strategy, but it is still wise to do at least some research first, just to see if your product will sell

Large Companies Versus The Small Home Business Website

There can also be a difference between large companies with multi-million dollar advertising budgets starting a new service and small back-bedroom type hopefulls, who need to be far nore careful. For the small home business type person, it is best to concentrate on a well defined niche, that might be a hobby or other well-known subject matter, where an individual service can be provided to potential users. In other words what we are talking about here is specialization

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Basic HTML



Basic HTML

Basic HTML is the simple layout of any web page

Many people make the mistake of thinking that HTML is difficult and that the only way to construct a webpage, is by using complicated HTML generators e.g. MSFrontPage or similar

These programs - HTML generators - actually make the HTML code far more difficult that in would be, simply adding the basic HTML codes into a plain text file such as notepad

In addition HTML generators add a huge amount of totally unecessary and completely un-needed! HTML code which just clutters up the basic HTML code, and makes the actually basic HTML code very difficult to follow

So Lets Look At The Basic HTML Codes

I am sure, when we look at the basic HTML codes that you will be surprised how easy it is to produce your own webpage, in just a few minutes, and how few actually basic HTML codes you actually need

So here is the basic HTML code for any webpage - simply copy this code and paste into your notepad file, and remember to save it as mypage DOT HTML i.e. mypage.html - if you leave the DOT HTML bit off it wont work

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Seo Submission



Seo Submission

Seo submission is the process of getting a new or established website listed in the databases of the various search engines

Submitting your website for inclusion in the major search engines is a very important task, and one that should not be overlooked

However it is best to go out about this process the right way

Google Search Engines Seo Submission

My own personal recommendation would be to concentrate on submission to the Google search engine first. This is because many other search engines will feed off the Google information, and indeed let part of their database be used for other search engines, and indeed other websites

The great thing about Google is that you can join their website, and go to the members area, which has a number of webmaster tools. Among these is the ability to list a website, and to complete a verification process, proving that you are the owner of the website, and also to submit a sitemap.xml to the Google system

Once you have verified your website, and registered a sitemap.xml, then, so long as your content is unique and of reasonable value, it ought to be a straightforward process from there to getting your website indexed, and eventually listed when people do a search

Verifiying Your Website On Google Webmaster Tools

Veryfying your website is a simple process of uploading an empty html file - i.e. just a black page, but names with the pin number which you will see listed in your Google account. Once you have uploaded the file to your webspace - in the root of your domain, you can click on the verfy button, and Google will instantly verify your website, and there will also be other information as to whether your website is already in their index

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How To Start A Business



How To Start A Business

Starting any kind of business is a challenging thing, and there are alot of bits of the puzzle that you need to get right. To begin with you should start by thing what the business is actually going to be - who your customers will be, what kind of market will you operate in, who are your competitors, what products will you be selling, what kind of prices will you be charging, what sort of demand is there for the products you are going to be selling etc

Drawing Up your Own Business Plan

The most important thing if you are going to start a business is to draw up a business plan. Some of the factors that are involved in a business plan we have already mentioned e.g. your market, pricing, competitors etc. However a detailed business plan involved alot more than this, and critically also assesses the likelyhood of the business being successful and actually making profits, by producing an estimated profit and loss account, and balance sheet, where appropriate, and most important of all a budgeted cash flow forecast, which is an estimate of the cash flows into and out your business, so that any possible short term shortfalls can be planned and finance arranged where applicable

A business plan is the same whatever the business is going to be online or offline in some bricks and mortar type business. It doesn’t matter what the business is, you must have a carefully thought out plan if you are going to succeeed

Many people online just throw a website together, almost in the hope that it will make money, but this is rarely of ever the case with any business. There are many pitfalls along the way, and you will save yourself alot of time, effort - not to mention heartache - if you produce a proper plan from the beginning

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Targeted Website Traffic



Targeted Website Traffic

Targeted website traffic means that instead of concentrating on just any traffic, your visitors are already interested in your website content before they actually come to visit

You see just “getting traffic” is not the answer to making your website successful. Now YES of course any website needs traffic - but sure as “hell” - you website does not need just any old hits from anywhere!

To understand the value of targeted traffic a little bit more, consider two senarios - which would you prefer more for your website traffic, and which do you think would get you more sales?

Website Traffic Senario 1:

I come to your website because I went to another website, which was supposed to be about tents for camping, which I was looking for, but the website was dead and I was automatically redirected to a porno website. When I tried to close the window and get back to Google, three popups opened - which took me a while to close, and I was a bit worried if there was a virus in there somewhere - but “get this bit” I noticed that one of the websites that poped up was your website!

Website Traffic Senario 2:

I come to your website because I went to Google and typed in “vango tempest” - which is the name of a tent I am looking to buy. I am going camping next year on a backpacking trip and I need a lightweight tent. I have already done a bit of research and I have decided I want the “vango tempest” - if I can find a cheap price online. Anyway as I was saying I went to Google and typed in my phrase and there in the list of websites I saw your website. I clicked on the link and bingo I ended up on your website

The Difference Between Targeted Traffic And Any Old Traffic

Hopefully you can see by now that the difference between website traffic senario 1 and website traffic senario 2 is simply that the second version gave us targeted traffic because the person is already looking for what our website has to offer. In addition the visitor is actually looking to make a purchase. Hopefully you can see that the second type of traffic - targeted traffic - is far more likely to make a sale than the first type

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Affiliate Networks



Affiliate Networks

An affiliate network is a collection of products which can all be sold via the same or similar affiliate link

Simple Terms - Affiliate Link

An affiliate link is a special URL or web address that contains details of the affiliate, for tracking purposes, so that should a sale result from a particular web visitor, who clicked on an affiliate URL, then it is possible to work out which affiliate was responsible for the sale, and therefore who should be given the commission

An affiliate link is usually of the form - somedomain.com/?ref=nickname - where the nickname is the affiliate detail. Some networks arrange their affiliate codes differently eg clickbank, one of the biggest, if not the biggest, shows its affiliate codes as - nickname.product.hop.clickbank.net

The Advantages Of an Affiliate Network

Being part of an affiliate network has many advantages - both for the affiliates and for the merchants - although there will also be some disadvantages as well, most of which flow from the advantages! - for example its great that people can signup and be part of your affiliate scheme automatically, but that means you can’t review who is selling your products

Advantages For An Affiliate

The advantages for an affiliate are that the affiliate codes are generally shared across all the products that are sold via the affiliate network. If an affiliate signs up with the network, then the affiliate can then sell all the products available on the network, without any further hassle. As an example on clickbank there are over 8,000 products that can be sold automatically by any affiliate, so long as they are signed up with clickbank. The clickbank nickname will work for all 8,000 products

This kind of system is so good for affiliates that it is possible to use advertising scripts that show relevant “contextual” ads for any theme that the affiliate may choose. So if an affiliate had a website on say “home moving” then the script would show random ads from the affiliate network e.g. clickbank - but all related to the website keyword theme

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Affiliate Programs



Affiliate Programs

An affiliate program is a system that allows anyone to earn a commission based on the sales that are achieved, when interested people click on an “affiliate link” and purchase the product concerned

Anyone can become an affiliate, and commissions can be earned usually between 25% and 75%

How Do You Join An Affiliate Program

To join an affiliate program is a simple process. Usually all that is required is that an applicant fills in a web form, entering their email address, and a desired password. There might also be a need to enter a desired “nickname”, which is often used within the affiliate code itself

How Affiliate Programs Work

Affiliate programs work by members i.e. affiliates advertising their affiliate link. This link will simply redirect to the main sales page for the product concerned e.g. an ebook, software, graphics, membership website etc

The affiliate link can be advertised in any suitable place online or in emails, free ebooks, spoken in videos etc. In fact you can post your affiliate link just about anywhere you please - although of course you must not spam people by using bulk email services

In simple terms what you are doing as an affiliate is sending traffic to a website which has a product for sale. All the affiliate link does is tracks your advertising, so that the person who is actually selling the product - called the “merchant” - will be able to work out which affiliate was responsible for the sale

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Advertising Resources



Advertising Resources

Google Snatch The Free Click Formula

Can you imagine a way of getting instant traffic to your site without paying for it? The Google ultimatum strategy that allows you to snatch every possible cash paying customer from every corner of the web, even if it’s on yahoo and MSN or any other search engine you can think of - all done without spending a single dime. Most importantly it has got nothing to do with blogs, list building, domain names, eBay, Adsense, social bookmarking or even Adwords. What it exposes is the never-talked “free click formula” hidden deeply inside Google’s vault since birth. A method that nobody wants to reveal, even the gurus, and as ‘everyones’ customer you are being misled on purpose to fail, so that one day you’ll pack up and leave more cash on the table for people who are comfortably sitting on a formula that works. I should know as the day I stopped listening to everyone was the day I started cashing in ridiculous amounts of cash from products, services and affiliate products. Everyone is buzzing over Google Adwords ‘let the world see your website in 15 minutes!’ but let me tell you something it takes 15 minutes after you have done all the legwork which takes several hours before your ads go live. Yes your clicks are getting more and more expensive - but are your ads making you money or are they just making Google more filthy rich?

Find Out More About Google Snatch The Free Click Formula

$160,000 Per Month With Google AdWords

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Work From Home Resources



Work From Home Resources

Working From Home: How To Get Rich From Home Online

Is the rat race killing you? Sick of your job? You can finally change your life because you’re about to discover how to “replace your income with the internet in 30 days or less so you can dump your job and work from home on your schedule” It’s not hard to make real money online and it doesn’t have to take months to see your first consistent buck - I guarantee it 100% (but you must act now!) Aren’t you tired of taking orders from somebody else? Even more important, aren’t you sick of living your life in fear of losing your job, your income and your family’s security…all because some stupid boss decides he doesn’t need you anymore? I’ve been where you are. I had a job I hated, and debts piled so deep I thought I’d drown. Actually, I was drowning and I saw no way out. Well, that’s not quite right. I saw a way out—making money on the Internet—but I made two dumb assumptions that kept me in my job prison for far too long. Making Money Online Isn’t Hard…Or Slow - I assumed it was both, and you might too

Find Our More About How To Get Rich From Home Online

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Free Advertising Made Simple



How To Get Rich With Free Advertising

Did you know what one of the biggest mistake many people wanting to make money online is? Let me tell you - because I made this mistake myself too! Advertising can be very expensive and also very ineffective. So how would it be if you could get all the advertising you need, and you could make it super effective - and it would all be free

Is that hoping for father christmas to call every day? - I think not - here’s why

The top Internet Earners Get Their Advertising For Free!

Just about all of the top earners on the internet have one thing in common - they get most if not all of their advertising for free - yeah thats right - they dont pay a dime for it - and yet at the same time their advertising really works. They sell literally thousands of dollars of products, downloads, ebook, software, web script - you name it the sales come flodding in

But let me tell you something else - they started just like you. They threw up a website and just about no one came - they tried pay per click, solo ads, guaranteed traffic - you name it they tried everything and nearly ended up broke - so - get this - they came to the conculusion that you absolutely have to get your advertising for free - or else pack up your online business and go try something else!

Yes But…. My Advertising Company Says Their Ads Are The Best! - Yeah Right!

You know the one thing I have noticed over the years I have been in internet marketing, all the companies that promise you that their ads are the best - well they never ever sell anything else apart from advertising! In other words they figured out that the only way they were going to make money was if they packed in trying to sell something and instead tried to convince people that their advertising products really were the best in the business

Can you see what’s happening here? Its a kind of reverse marketing strategy - don’t try and sell something, instead sell someone your advertising product - why bye the way you know wont work - but hey who cares you are making money arn’t you. Now is this the sort of person you want to waste your hard earned cash on for your advertising? I think not!

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